Copywriting permeates everything you do. Your emails, your webpages, your videos….all your communication.

By using some psychology and formulas, you can increase the response rate you get for everything. That’s why copy is one of the bedrocks of marketing. Knowing how to write high-converting copy will put you ahead of 90% of people in the workforce.

Let’s change your mindset about “selling” right now. Trying to sell too hard is the single biggest rookie mistake people make. Let’s learn how to still sell hard…..without annoying people and making them leave.

Let’s say you’ve only got 45 minutes to write a piece of copy…..

….and you have no clue what to do. Yikes.

If you don’t have time to figure everything out yourself, then download this guide and follow along step-by-step.

It’s called The Copywriting Checklist and it’s a paid product we’ve sold over $60,000 of on AppSumo.

I’m hooking you up with the doc, so you can keep it in your files….and use it whenever you need:

It’s meant to be super-short and quick to follow.

Throw out that boring academic-sounding crap and start fresh. Watch this and learn:

The AIDA formula is unbelievably powerful as your can see.

Here’s the blank template I use for every piece of copy I write. Even when I show huge companies how to write, this is what they learn.

Make a Google Drive copy of this template for your own files (or do “Save As PDF” if you choose):

Throw out all the academic-sounding crap and start fresh. Watch this video so you don’t sounding like Stuffy McBorington:

Talking casual almost always outperforms professional speak. Unless you’re purposely trying to confuse your customer (like bank fine print or lawyers documents), then speak in a so-easy-to-under-stand manner.

If you want to make articles that are ASSETS in the future, you’ve gotta write about things people want to hear about. Not just random blog posts.

Here’s exactly how to find all that info, and build you own “copywriting swipe file” to keep ideas:

We’re going to train some dogs in this video…..

Many people tend to accidentally confuse their readers by simply listing out “impressive sounding” features. This video will show you how to write out the BENEFITS instead, and even marry the two together

Let’s get started…..

My full list of copywriting books.