You will learn:
• How to start your writing using scripts & templates.
• How to train any employee to be a great copywriter.
• How to take the concepts learned and implement.
• How to sell yourself without sounding pushy.
• How to become a copywriter (if you want).
• How to think about copy like an expert.
• How to produce valuable content.
• How to automate your emails.
• How to write copy that sells.
Who joins Copywriting Course:
• Sales people.
• Brand managers.
• Marketing teams.
• Business owners.
• Professional writers.
• Customer service reps.
The Copywriting Course is a training school for people who want to communicate better at scale. It contains all the training we've ever made, rolled into one logically-laid-out format, and a full community where you can get any of your copy reviewed by professional copywriters.
Almost every training you see is just videos you watch on your own time. We’ve got plenty of those, but we also have an active community of copywriting professionals inside the members area.
What this means: Imagine you just watched one of our trainings on writing cold emails. Inside Copywriting Course you can actually write out a test email, and get critiques and help from professional copywriters and business people!
This is far better than passively watching a video, then forgetting the information in 20 minutes.
Cold Email is one of the staples of the business world, but also one of the most dreaded. Our cold email training is based off years of experiences and hundreds of thousands of cold emails. Not only that, but before you send your own email, you can get help with it from inside our private community. You can even get live help on the Office Hours.
One of the great things about joining Copywriting Course is the optional accountability of your Progress Log. In the beginning you can decide to make a Progress Log inside the community, and document your improvement. It’s amazing to see other members Progress Logs also. You can watch as a failing sales pitch turns into a high converting gold mine. You can get help, support, critiques, and suggestions along the way.
We have a Copywriting Course certification that actually means something. People already use it as a real reference on LinkedIn. We then display your proof of certification on a special page.
Being Copywriting Course Certified doesn’t just mean you’ve answered some dumb questions on a quiz. It means you’ve participated in the community, got help with your own projects, have significantly improved your writing and sales ability, and have rubbed elbows with other copywriting pros.
Want help with an email, or a landing page, or a piece of content? Then just post it in our Member's Area and get professional copywriters and the community helping to make it better. Here's a live feed of activity from the Member's Area:
Go through these courses in order to get the most of the Copywriting Course!
The Copywriting Course
This is the original video course that's taught thousands of people to create copy, content, and emails that bring in the dollars. Not only that, but it's often standard watching for hundreds of companies. The combination of fun videos and live demonstrations make it easy to learn from.
The Copywriting Checklist
This is a quick-copy guide that can lead anyone through a piece of psychology driven sales copy within 30 minutes or less. Just follow along and it will help you write out. This guide is often passed around offices for people who need help writing, and they end up cranking out great sales copy.
The Autoresponder course
This is the course that will teach you the secrets of writing copy all through an autoresponder sequence. This is a key piece of building an audience. If you've ever dreamed of passive income, but don't know how to use an autoresponder, you're going to have a tough time building that dream!
The Autoresponder Bank
This is a bank vault full of different autoresponders that've been proven to work. It's quite difficult to start an autoresponder completely from scratch, so it's nice to have access to a bank full of written examples you can take inspiration from without having to rack your brain all day.
The Content Writing Course
This is the course where we go in-depth on content writing, and how you can literally create the best piece of content about any subject on Earth. No joke. This kind of training is what gets people ranked at the top of Google, and massive amounts of shares for their articles.
Become A Copywriter Course
This is designed to help you kick off (or improve) your career as a freelance copywriter. Even people with no desire to become a professional copywriter love this course. It will take you through everything you need to know from starting out, to getting new clients, to charging premium rates.
Building A Course
This is a course dedicated solely to….building a course! A lot of people are fascinated by the crazily good economics of selling informational courses, and so we created a course all about that. I’ve made 15+ educational courses plus directed over 20+ more for other people and creators.
Email Writing Course
This is one of those courses that distills years of our experience sending hundreds of millions of emails into a course that can drastically improve your emails, especially cold emails. A recent Copywriting Course client improved one email, and their sales people made hundreds of thousands of dollars extra per month because of it.
Ad Platform Course
This is a course that covers paid traffic platforms. We show high level overviews about how to THINK about these platforms and utilize them best. We don’t focus on “hacks and tactics” that only work short-term (and often get people banned), but rather how to write great timeless copy on each.
How To Make Images Course
At Copywriting Course we’ve constantly spouted the insane power of images to convey information versus just copy, so we created a course training you how to make basic images using no paid software. Just being slightly proficient at making images can make your writing far more profitable and powerful.
Website Tuneup Course
People often want help with specific pages, so we made a full Website Tuneup Course that goes through the way to think about certain pages, examples of each, and technical details for each. This covers basics like home pages, about pages, contact pages, sales pages, contest pages, signup pages, and more.
25 Minute Crash Course
This is a 25 minute quick course you can show to your colleagues or employees so they understand how important copywriting is to their work. This little course will kickstart people into understand the words on the page have a massive impact, and how to make them work better across all platforms.
Here is an email from an online wine merchant we helped. Their emails before any copywriting training were bringing in ~$500/email, which meant they were losing money in their business!
After some copywriting training on how to write a great sales email, they were consistently hitting email revenues of 10x (and sometimes 15x) that amount per email:
The amount of emails sent out was not changed. The amount of money spent on marketing was not changed. The set of customers was not changed.
The only thing that was changed was the copy in the emails!
Here's an example of a physical services business, a power washing company, that tried to advertise in their area using only flyers. They tried to make "pretty looking" flyers, sent them out, and the results were disastrous ($0.00 in sales).
After studying some copywriting techniques, they realized a slightly different angle could drastically improve revenue.
The amount of emails sent out was not changed. The amount of money spent on marketing was not changed. The set of customers was not changed.
The only thing that was changed was the copy in the emails!
The main Copywriting Course is a program that will take anyone (either you or your employees) through the basics of good copywriting, and the exact techniques to do it on every piece of marketing material you have. You can then continue to learn advanced content strategies, cold emailing techniques, and so much more. Everything is included.
Learn to think like a copywriter.
Getting into the copywriters mindset is so important, we don't write a single word until you understand this. These lessons alone are game changing.
Learn the technical aspects.
We don't only teach copywriting theory, but rather show you how to get actual words onto an actual page. You'll get to follow along as we go through live copy examples from real businesses.
Advanced copy strategies.
Once we cover the basics, we'll go deeper into advanced strategies you can use. These include different methods of laying out pricing, writing sequences of copy, and even SEO strategies.
Content Marketing Writing.
Great "content marketing" can be put out on the web, and act as a digital sales person who is always out there, 24/7, trying to attract new clients. We train (and help you) craft content pieces that have a chance at success.
Copy in a hurry.
If you (or your team) has a tight deadline and there's not a lot of time to learn copy, we have a module inside the Copywriting Course just for you. It's a 25 minute follow-along guide that will get you from an assignment to completion in just a few minutes.
Cold Sales Email Writing.
Learning to write a solid cold sales email is what takes salespeople from low performers to top performers. This training has transformed sales teams and businesses alike. Cold emails are generally quick to write, and can scale quickly, making them a solid tool.
Depending on what you're selling, the copy tactics you'll use are slightly different. eCommerce companies benefit massively from copy improvements, as slight changes in copy, images, and "positioning" result in sales nearly immediately.
Writing top performing sales pages.
The #1 thing people come to us for is help with sales pages...those notoriously long behemoths that sell things on the web. We've got great strategies, formulas, and ways to "assemble" a sales page that will make the process far more simple.
All the live help you want.
One crucial mistake is learning to write without guidance. You can learn, but if you're heading in the wrong direction that's not helpful. Inside Copywriting Course you get access to professional copywriters and unlimited help.
Constantly updated with content.
Office hours, new videos, new clips, accountability calls, forum postings, lessons and more are constantly being added to the Members Area. We hope to see you inside.
It's our job to test all the tactics (on our own business and client businesses), then teach you exactly what works:
The Copywriting Course teaches the templates, examples, experiments, and methods learned from:
850,000,000+ emails sent.
49,000+ product sales.
Working in 35+ different industries.
Millions of dollars in digital sales.
Dominating search results with great content.
745+ consult sessions.
Running the top copywriting blog.
1,350+ articles written.
Landed in 2,700,000+ email inboxes.
Some people realize they have such a great knack and love for copywriting, they end up making a career out of it! This bundle comes with an entire mini-course on becoming a copywriter. It includes everything from how (and where) to get started, to building your client list, to increasing your prices and getting highly paid copywriting gigs.
Based on the principles I first acquired from the Copywriting Course...
...I left my Houston based, oil geologist life behind to digital nomad it up in Eastern Europe.
I'm funding myself through a small but growing copywriting career referencing Pub-Nev often.
Thanks for turning me into a paid writer!
Copy-Killing it in Budapest! 😎
- Matt Totten
Thank you again for the great courses.
Today we dropped a fun new white paper to help our clients and prospects prepare for vampire attacks! Here are some of the responses we’ve received so far:
"Thank you! I am safety manager here and this is a very good source of information. I am passing it out to key people in the organization.”
"Thank you and I’ve already forwarded it to El Paso. You are a genius. Thank you.”
- Katherine Chalmers
I LOVED the Copy Course and always recommend it.
It’s funny—it actually helped start my career.
I took the course my senior year of high school and used it to get an internship, where I hustled my ass off and got hired.
Now, a few years later, I’m Marketing Manager for a dope non-profit festival that has 38K attendees.
Your course is the bomb.
- Lucas Czarnecki
The Copywriting Course is designed for businesses to improve their copy and therefor their profits.
" Less than two weeks since I started this course, I have:
- Alicia Raeburn
"Quick update for you guys. I posted the article today and it quickly became my top performing. I got a lot of positive comments and I had 1,600+ impressions on my linkedin Post.
This led to 120+ unique visitors to my website and 4 Opt-Ins for my lead magnet (15 traits of highly effective SDRs)
Thanks for all the help!"
- Kyle Vamvouris
“After 2-3 days it's obvious The Copywriting Course is an outstanding resource for anyone in business. The response time is uber fast and the advice is on the money.”
- Steve Scott
The term "Email Marketing" gets thrown around a lot. However when most companies do "Email Marketing" it's more like "Email Spamming."
That's not how we do things around here.
Our words have have been sent out in over 850,000,000 emails, and take it from us, by simply spamming your list you will eventually get penalized, and flat out doesn't make as many sales.
Let us show you how to create emails you feel good about sending, that actually help people, easily slip through all spam filters, and get opened by people who WANT to open them.
If you ever plan to work in sales, being able to send out one good email can make the difference between no sales, and hitting your numbers.
Learn from the masters of getting email responses what the tricks of the trade are for getting buyers to open your emails.
The best part is all you have to do is rearrange some words, and the outcome can be drastically different.
Learning to craft these emails is why companies get Copywriting Course for all their employees.
The ROI on sending great emails is through the roof!
“A must-buy for everyone who is constantly emailing prospects”
This course is a must-buy for everyone who is constantly emailing prospects and wants to learn the ropes of the copy writing skills. I specially learned from the part where Neville took the time to write emails in real time and demonstrated how anyone can write amazing emails in no time. --Anant Singh
See what's working now
I personally love these calls because you get to see a wide variety of OTHER PEOPLE'S business questions answer live on the spot, including re-writing copy. Often one call has changed the course of someone's promotion, business, or sparked whole new ways of approaching a problem.
Full Recording Archive
All office hours are recorded, and you can watch past office hours anytime you want. You can see a wide variety of problems and solutions other students had.
The normal 1-on-1 consulting rate is $850/hour, so getting group training directly from me every two weeks is super valuable. Ask any question, ask about copy, or just watch along as other people ask.
As a student of The Copywriting Course, you get several months of access to the Live Office Hours. Twice per month we all hop on a live call and go through whatever students need:
Whatever the student needs, we'll do it! Any question is fair game.
Can't make one of the calls? No worries! We have a section where you can pre-ask questions, and we'll answer it during Office Hours time. You can then watch the recording of the call to see your question being reviewed and answered:
"I have learned a lot from your office hours so far!"
I really enjoy and admire how much valuable content you put out and the fact that you are a copywriter w/ ethics (referring to the time in office hours a few weeks ago where a guy had a scammy landing page about curing depression and you just flat out said it made you uncomfortable and you didn’t want to coach on that particular topic). That was awesome.
Most of the copywriters I know work on projects like that (curing diabetes, depression, cancer, etc.) so it’s really admirable that you use your highly valuable skill ethically. Eric Southwell - Supreme Optimization
The “office hours” are INCREDIBLY helpful. You get a pro to personally review and improve your copy and business in real time. So nice, I signed up twice.
I signed up for Copywriting Course because of the entertaining, generous and witty writing. I had NO IDEA how valuable and fun it would be until I logged on for a few of the office hours calls.
You’ve helped me and my new business in more ways than I can say right now.
Rob Roseman - KickStart Reading
We do a full homepage audit to see if we can increase conversions on Kyle’s bartending school.
We go through Richard’s custom built book recommendation site, and see how he can get to 50,000 visitors a month, and it looks like an attainable goal!
Pratik wants to start freelancing as a copywriter, but his amazing experience in sales probably indicates he can grow far faster with that.
We go over a great series of 3 SEO questions for Derek’s bariatric surgery company.
“When Neville first sent an email out to the AppSumo list, we saw a significant increase in click through rate and purchases. I recently did a test that used the standard copy I wrote, and then a version that Neville wrote. We actually saw a 300% increase in the click-through rate. It actually helped the click-through rate AND the signups on AppSumo, from just a copy change.
AppSumo, Sumo, Gambit, Mint, Facebook
“Before someone starts working at MailLift, we make them watch Copywriting Course. People love it, and they love Neville too.”
"Neville was my writing inspiration. In fact the first copy training I ever got was the Copywriting Course. We now output 50+ articles a week at TheHustle, get millions of views per month, and to this day use Neville's methods to write all our articles."
Apartment List, The Hustle, HustleCon
"We were getting zero sales from our email list. It was disheartening. We then took the Copywriting Course, implemented some techniques, and immediately started to see 15+ sales per email we sent!" -Richard H. - eCommerce Inc.
Satisfaction Is Guaranteed. If you give our programs an honest try, come to our office hours sessions, ask for help from the community, and are still not satisfied with our materials, tell us and we'll take care of you.
WHY WAIT? JOIN NOW!
Why put off learning one of the most crucial skills in selling? Join The Copywriting Course and immediately start getting bit-sized and actionable lessons to get your from knowing nothing about copywriting, to being able to improve every piece of writing (and selling) you ever do for your business.
You'll also be getting several more courses that take you beyond just good copywriting, and show you the whole world of writing autoresponders, content writing, and even becoming a copywriter if you choose.
Even Non-English based businesses get results immediately:
"Neville, Just a quick feedback to your Copywriting Course. It is amazing. I only applied the Headline Technique. It took only days to achieve results. We doubled the impact of our paid guest blog!
Previously we had: 80 signups. 8 sales. $1,960 revenue. $640 ad cost. After we changed the headline: 160 signups. 16 sales. $3,840 revenue. $640 ad cost. Time spent on changing the headline: 30 minutes.
Only 30 minutes, we DOUBLED the ROI! Copywriting is amazing!!!! By the way, my business targets the Chinese market, what you taught also work in foreign markets though I use a different language."
--Lynn - Business Owner and Happy Copywriting Course Customer
A WORD FROM YOUR INSTRUCTOR:
When I first discovered what copywriting was, I was immediately obsessed. It made total sense that the way you approach trying to "sell" something has a profound effect on the outcome.
I originally started applying these copywriting principles to my own business (and saw profit go up quickly), and then started helping other companies do it. I'm not just a copywriter, but a longtime business owner. I'm the founder of HouseOfRave, Copywriting Course, NevBlog, Swipe File and involved with The Hustle, Hustle Con, Sumo, Pink Java, Real Savvy and AppSumo.
By simply changing words around on a page, I was able to help set the tone and increase sales to another level on all types of businesses. My goal is to transmit all that information to you. We'll start with the famous Copywriting Course, initiate you into the private discussion forum, move you along to AutoResponder Course, then the Content Writing Course, and then the How to Become a Copywriter Course. All along the way you'll have access to our bi-weekly group office hours where you can ask questions or ask for help on copy. It's going to be fun!
See you inside the Members Area! Neville Medhora
If you are looking to get copywriting guidance starting now (for yourself and for your employees), we highly suggest enrolling in Copywriting Course today. Just one modification to an email, or a tiny change to a sales page often pays for the entire course right away for many customers.
Instant Access to Training, Office Hours & Copywriters.
Not only does this give you access to the training materials, you also get unlimited access to our community forums and office hours where you get live help with copy projects, advice, email templates, sales pages, or whatever you need!
You also get full community access:
We look forward to seeing you inside the Members Area!
If you have any questions please contact us Mon-Fri (9am - 5pm CST): Email Support: Support@CopywritingCourse.com