There’s not many parts to selling a product. It’s actually quite simple.

Gary Halbert once said the three things you need to sell a product are:

1.) A product.

2.) A sales pitch.

3.) A delivery system.

My very first “business venture” was selling burned CD’s in middle school.

Following this 1-2-3- model my CD business would have looked like this:

PRODUCT: CD’s with whatever songs you wanted on it.

SALES PITCH: Verbally telling someone “Just write down the names of 17 songs on a piece of paper and I’ll get you the CD tomorrow.”

DELIVERY SYSTEM: I would physically hand them the CD the next day at school.

My first real online business HouseOfRave was as follows:

PRODUCT: Light up and glow products.

SALES PITCH: Individual product pages with pictures/video/text that were found by searching Google for certain keywords.

DELIVERY SYSTEM: Shopsite ecommerce platform + dropshipper in California.

My KopywritingKompany (officially formed this year):

PRODUCT: Video courses and tools to teach people better copywriting.

SALES PITCH: copywritingcourse.com/steal + email newsletter posts.

DELIVERY SYSTEM: Blog for reading, InfusionSoft for ordering, WishlistMember for delivering courses.

When I consult it goes like this:

PRODUCT: Me and the customer write Kopy together to improve their selling.

SALES PITCH: A simple webpage with PayPal buttons (when available): NevBlog.com/consults .

DELIVERY SYSTEM: Google Hangouts to have a live video chat with the customer.

A pizza stand has the following:

PRODUCT: Super greasy pizza slices (my fav)!

SALES PITCH: Setup in a place where there’s hungry people.

DELIVERY SYSTEM: A little stand or store where you hand em a slice.

In the comments I want you to tell me:

-What’s your PRODUCT?

-Where’s your SALES PITCH? Feel free to link it for others to see.

-What’s your DELIVERY SYSTEM?

You can copy/paste this into the comments and just fill it out to save you time :)

My business is:

My PRODUCT is:

My SALES PITCH is:

My DELIVERY SYSTEM is:

You will probably get some good ideas by just perusing the comments on this post!

Sincerely,

Neville Medhora – King Kong of Kopywriting

P.S.  Remember to comment below with your PRODUCT, SALES PITCH, and DELIVERY SYSTEM!