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    The S.W.I.P.E.S. Email (Friday August 30th, 2024)

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    Edition: Friday, August 30th, 2024
    An educational (and fun) email by Copywriting Course. Enjoy!

     

    🎤 Listen to this email here:

    Swipe:

    This is a list of upcoming holidays for Q4 of 2024:

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    This is near-and-dear to my heart because we help so many retailers with promotions around this time.

    I'm just curious...

    If you're a business owner, which of these holidays is biggest for you? 

    POLL: What Q4 holiday is your biggest sales time for your business?

    A) Black Friday / Cyber Monday

    B) Thanksgiving

    C) Christmas

    D) New Year

     

    Wisdom:

    I don't know about you, but I need to have a to-do list or I'll get nothing done throughout the day!

    I try my best to scratch off all my to-do list items everyday like this:

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    ....although sometimes when I'm slipping I'll start posting the scratched-off lists on social media at night when I'm done for accountability. 

    Interesting:

    Remember that movie "Inside Out" where each character is an emotion that drives a person?? 

    Well this is a cool graph that shows what emotions combined are:

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    It's kind of interesting to see!

    Anger + Anger = Rage

    ....but if you channel that anger:

    Anger + Joy = Zeal

    Picture:

    Indian weddings are on another level. This is a full month before my actual wedding and the ceremonies have already started!

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    I posted a story on Instagram and people were like "congrats on the wedding!!" 

    I had to tell them.....oh no, this is just the warm-up 😂
     

     

    Essay:

    Small but powerful concept! Instead of a disconnected story like: 

    This happens → Then this happens → Then this happens.

     

    It should be continuous like:

    This happens → Therefore this happens → But this happens...

     

    Here's the guys from South Park explaining it:

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    Splurge:

    This signup form from Productive Therapist includes a "Magic Script" for intake workers that intake the information of clients.

    It was revamped with a more descriptive image, and benefits of the script in our Office Hours.

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    We do this stuff live all the time in our Weekly Office Hours. Join them if you want to get personalized feedback, reviews, and re-writes of your content!

    Have a great Friday!
    Sincerely, 
    Neville Medhora

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    P.S. Checkout some wins from Copywriting Course members:

    13 Comments


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    So it brings joy to hear you’re getting married!!! Indian weddings are no joke😂😇

    Here in the ashram ( I’m volunteering full time with 1st graders on their math)…connected with Dan a few weeks ago too!

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    • Administrator

    Thanks so much Feenix!! Super excited for all the craziness, and that's so awesome you said hello to Dan! 

    Have fun at the ashram!

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    Neville, terrific newsletter, as usual—AND congratulations on the upcoming wedding! You look very 😊 happy!

    May both of you have a long and happy life together! 
     

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