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    • Neville

      Jack Butcher Visualize Value Draw-Off

      To see the different ways people “approach” creating an image, we decided to do a fun “Draw-Off” with Jack Butcher:


      Jack Butcher is a designer who runs Visualize Value, and also a popular Instagram account Visualize Value that shows his distinctly unique style of images:


      visualize-value-instagram4 (1).png  visualize-value-instagram3 (1).png

      visualize-value-instagram2 (1).png  visualize-value-instagram1 (1).png

      He used to make images for investor pitch decks that were clean and very simple, so he created this aesthetic that is uniquely his.

      We decided to do a fun “Draw-Off” to see what happens!


      The Challenge

      Jack Butcher, Dan McDermott, Neville Medhora each draw a prompt.

      jack-dan-neville-1024x326 (3).png

      Time constraint: 30 minutes.

      Jack’s Tech Stack: Apple Keynote.
      Dan’s Tech Stack: iPad, Adobe Procreate App.
      Neville’s Tech Stack: iPad, Tatsuya Sketches, Google Presentations.

      Draw out this phrase: “By being deliberate. You can compound your daily habits. So you build a skill.”


      Jack Butcher

      By being deliberate.
      You can compound your daily habits.
      So you build a skill.


      Version 1:

      visualize-value1-1024x576 (1).jpg


      Version 2:

      visualize-value3-1024x576 (1).jpg


      Version 3:

      visualize-value3-1024x576 (1).jpg



      Dan McDermott

      By being deliberate.

      dan-draw4-600x400 (1).png



      You can compound your daily habits.

      dan-draw2-768x768 (1).png


      So you build a skill.

      dan-draw1-600x400 (1).png



      Neville Medhora

      By being deliberate.

      neville-draw1-768x572 (1).png



      You can compound your daily habits.

      neville-draw2-768x387 (1).png


      So you build a skill.

      neville-draw3-768x502 (1).png




      While different drawings work well in different contexts, Jack’s drawings definitely looked far more refined and professional than mine and Dan’s.



      Jack’s drawings also have one specific look: Black background with tiny white lines and dots (for the most part). This makes creating them more streamlined. Like:

      visualize-value-instagram6-1024x541 (1).png


      This “uniform aesthetic” is interesting because there’s just less decisions to make.
      – You already know the color scheme.
      – You already know the vibe.
      – You already know which software (Jack uses Apple Keynote to design these).

      For my own drawings I often have to make a lot of details and custom drawings which definitely takes up a lot of time. Like:

      helicopter-copywriting-course-768x406 (1).png


      What’s also interesting is Jack interpreted the prompt to make all in one image. Dan broke the images into separate concepts. I made 3 images that fit together as a story.

      It’s just fun to see the different ways peoples brain approach a problem.

      Hope you enjoyed this and learned something!

      Neville Medhora – Copywriting Course


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