Jump to content
Master the art of influence through language.

LinkedIn Prompts

Here's some helpful prompts to creating content on LinkedIn. Scroll through them to get ideas on what to post.

#1.) Share a story about your first time doing something that’s part of your job

image for step 1

Why it’s great: 

  • It’s specific: cold outreach to Michael Jordan at 7 years old.
  • It’s relatable: if you grew up in the 90s and liked basketball, you might have thought about doing this too.
  • It’s relevant: cold outreach is now part of this guy’s job.
  • It SHOWS instead of just telling. He quotes the original letter.
     

#2.) Reshare someone else’s content

image for step 2

Why it’s great: 

  • It shouts out the original poster. 
  • It shows something visual (the billboard).
  • It’s the equivalent of sharing a nice review. 
  • It’s timely (just a few hours after the original post).

#3.) Share a statistic about your industry

image for step 3

Why it’s great: 

  • It shares an interesting stat (top 10% of pods get ~250 listens/episode).
  • It explains why the stat is relevant.
  • It tells you what to do next.

#4.) Make a list of your favorite resources

image for step 4

Why it’s great: 

  • It starts with a promise: (“these books will level up your marketing game”)
  • It clearly lists 7 books with the authors.
  • It includes a brief reason why each book matters.
     

#5.) Make a list of your favorite resources

image for step 5

Why it’s great: 

  • It makes a promise: “Write quickly and effectively”.
  • It makes it simple: “Use these 7 software tools”.
  • It features a carousel of simple, clear images that stand out on a LinkedIn feed.
  • Each image includes a one-line reason why each tool is useful.
     

#6.) Share a screenshot with callouts

image for step 6

Why it’s great

  • It documents an important recent change (Google’s latest update).
  • It SHOWS the change in action with a screenshot.
  • It’s short and direct, no fluff.
     

#7.) Share a company win

image for step 7

Why it’s great:

  • It drops a bunch of impressive names.
  • It announces a big win for the company (they made the semifinals!).
  • It links out to an interesting “more info” video.
     

#8.) Celebrate career milestones

image for step 8

Why it’s great:

  • It announces his new job to the LinkedIn audience. 
  • It shouts out a couple of new team members. 
  • It’s a nice way to share positive personal/professional news. 

#9.) Welcome one of your new team members

image for step 9

Why it’s great: 

  • It introduces Chrissy with a nice, branded photo.
  • It includes more about her personal interests outside of work.
  • It makes the brand sound human and warm. 

#10.) Teach a simple lesson

image for step 10

Why it’s great:

  • It calls out why podcast appearances are important.
  • It gives you 3 simple ways to prepare for the podcast interview.
  • It links back to a podcast that goes deeper on this topic

#11.) Teach a simple lesson

image for step 11

Why it’s great:

  • It mentions a popular, relevant show that many people on LinkedIn have probably watched (Shark Tank).
  • It hooks into a specific point in every episode - when the founders get grilled about their financials.
  • It mentions 7 specific questions that summarize a strong handle on financials.
     

#12.) Give career advice based on your experience

image for step 12

Why it’s great: 

  • It summarizes the highlights of a 15 year career.
  • It reflects on a specific question: “Do you actually need a career pivot right now?”
  • It turns the focus onto the reader with 5 tips to reinvent your career.

#13.) Share a specific process your team use

image for step 13

Why it’s great:

  • It calls out an important milestone, the end of Q2.
  • It lists 6 actions you can focus on to have a healthy process.
  • It’s positive and motivational.

#14.) Share your team’s research

image for step 14

Why it’s great:

  • It’s specific and tells you exactly what to do (“Start cold calls with ‘How’ve you been?’”).
  • It includes an important stat to back up their recommendation. 
  • It explains why the recommendation works at a psychological level. 

#15.) Share an observation about the personalities of the people you work with

image for step 15

Why it’s great: 

  • It’s well-formatted and easy to read.
  • It’s counterintuitive. 
  • It prompts the reader to reflect and engage. 
     

#16.) Share a photo of your workspace

image for step 16

Why it’s great:

  • It calls out people that make working from home with kids look neat and easy.
  • It shows a more realistic and relatable version of working from home with kids.
  • It’s funny.
     

#17.) Share a photo from a meeting or event

image for step 17

Why it’s great:

  • It includes several photos that show off different elements of the event. 
  • It includes a warm backstory about the friends coming together.
  • It’s a positive way to show off some authority without sounding like she’s bragging.

#18.) Share a client win

image for step 18

Why it’s great:

  • It celebrates someone else (and tags them).
  • It’s subtle proof that Tina is good at what she says in her tag line (“book launch specialist”).
  • It’s visual.

#19.) Share specific results you’ve gotten from a specific tool

image for step 19

Why it’s great:

  • It mentions how long he’s been using the tool.
  • It mentions a specific positive outcome (he got his first comment on a proposal).
  • It mentions several important stats that relate to his goal with this tool. 

#20.) Share your goals in public (and update them)

image for step 20

Why it’s great: 

  • It’s celebrating a big achievement.
  • It recaps his goals from the beginning of the year.
  • It includes a screenshot that proves his big claims. 
     

0 Comments


Recommended Comments

There are no comments to display.

Guest
Add a comment...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

×
×
  • Create New...
Guest