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    The S.W.I.P.E.S. Email (Friday October 7th, 2022)

    Swipe📁Wisdom🧠Interesting🧐Picture🖼 • Essay📄Sketch✎
    A fun email for Friday. I hope you enjoy!

    Edition: Friday, October 7th, 2022
     


    🎤 Listen to this email here:

    Swipe:

    I never understood the differences between chocolates until seeing this chart!

    chocolate-chart.jpg

    I love when something so simple (like the chart above) finally makes a concept *click* into place!

    Wisdom:

    I've always liked this acronym H.A.L.T. which means....

    If you're not in a good mood, you're either:
    Hungry
    Angry
    Lonely
    Tired

    This is a tactic developed for AA (Alcoholics Anonymous), but it's used for many different fields.
    It's used to prevent medical errors:

    It's used to prevent medical errors:

    halt.jpg

     

    It's used for people in grief:

    grief-halt.webp

     

    It's used to prevent over-eating:

    hault-over-eating.webp

    It's a neat framework to identify when you're about to make bad decisions.

    Interest:

    This might be the best title of any book on money. 

    ✔️ Everyone wants to make money. 
         +
    ✔️ Everyone wants to make it in the fastest way.
    ========================
    How To Make Maximum Money In Minimum Time 😂

    book.jpg

    The title of something can be important, because it conveys to the user what they're about to see....and how it can help them.

    For example, here's the same video, just re-named which would you more likely click?

     

    title-1.jpg

    -OR-

    title-2.webp

    I bet you'd pick the "Books To Read To Make You Rich" version.

    It does sound a bit more cheesy, but it's currently what would captivate a large audience more, and it tells you if you read these books it could have some financial benefit to you. 

    Picture:

    I was on NetFlix!!!!!!! 

    .....for about 0.75 seconds 😂

    I don't want the fame to go to my head....but for a brief second you can see me and some friends (Codie Sanchez, Nick Gray, Chris Petkas) on the recent Andrew Schultz  NetFlix special.  

    netflix-nev.jpg

    Look at my high-quality cameo on NetFlix. Should I update my IMDB?? 😂

    nev-cameo.webp

     

    On another TV note:

    It's kinda fun to find to find an old show you’ve never seen, and are able to watch all the seasons however often you want, so you never run out of stuff to watch!

    Current find: The Sopranos 

    Such a cool show (although I'm 23 years late to the game) 😬

    sopranos.jpg

    It's cool to have a show I can watch during lunch or dinner and have 6 seasons to run through. 

    Another benefit is The Sopranos was made before streaming, so the episodes all end nicely. They don't have that intensely grabbing ending like modern streaming shows where you HAVE to watch the next episode.

    Essay:

    Writing a book has been the MOST "passive income" thing I've ever done. 

    I wrote it once in 2013, and Amazon continually pimps it out. ZERO involvement since it's inception.

    If I were smarter I would've put out a book every two years since then!

    boook-cover.webp

    I still make between $500 and $1,200 per month from the book (occasionally more if it gets shared).

    Considering I wrote it ONCE in 2013 that’s not bad.

    I self-published the book from Amazon KDP, it sells at a 3-to-1 ratio of eBook format vs physical format.

    I self published using this method:
    copywritingcourse.com/how-to-self-publish-a-book

    The book was written 100% in a Google Doc:
    copywritingcourse.com/writing-a-book-in-google-docs

    If you want launch promotion ideas I suggest Chandlers interview:
    copywritingcourse.com/self-publishing-a-book

     

    Potential 2023 plan for book:  Give it a refresh and charge more!

    books-nev.webp

    Right now I charge $5.00 and make $1.71/book.

    I would probably bump up price to $20 and make ~$14/book.

    Sketch:

    Try this today: “The Amish Hour”

    This is simply an hour where you “shun” technology for 1 hour before bed:
    amish-hour-sketch.webp

    Benefits you’ll see: 
    - Better sleep 
    - Reading more 
    - More productivity 
    - Increased concentration 
    - Drum up great new ideas

    Instead of scrolling social media or watching TV...spend some time with a book or notepad. 
    Physical reading before bed increases quality of sleep and calms the mind.


    I find myself taking an immense amount of notes and getting quality ideas when in this distraction-free environment.

    Pictured: Amish Brother Nevilleton

    amish4.jpg

    I've personally had so "schedule in" screen downtime, because it's just so damn tempting to scroll on my phone before bed. 

    The nights I fall asleep reading I have a noticeably better sleep, and hope you find the same too 🙂

    I hope you enjoyed these Friday tid-bits!

    Sincerely, 
    Neville Medhora

    nev-head.webp


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    A Copywriting Course win from Oct 07, 2022:

    I've been drinking up your content for a long time, Neville, but have to say that I really loved this email! "Nevilleton" gave me a good cackle. Thanks for being awesome (and congrats on the big screen debut!).

    A novice copywriter and big fan.

    Rachel

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