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    🗞 The S.T.U.P.I.D. Email (10-29-2021)

    (Swipe, Thought, Uplifting, Picture, Interesting, Do-over)



    This is a fun email for Friday October 29th, 2021. Hope you like it :)


    🎤 Listen to this email here:

     
     

    Swipe:


    correlation not causation
    This is a hilarious and perfect explanation of how "Correlation is not Causation" 😂
    People often say this phrase, and while I know what it means, it's still a little confusing.
    I love how this image TOTALLY SUMS UP THE PHRASE, because obviously the roof isn't caved in because of the cat, rather the cat just happened to sit there.
     
     

    Thought:


    A weird phenomenon happens when I try to improve my own copy:
    Since I've looked at my own pages hundreds of times, it makes it REALLY HARD to come up with better versions.
    However if I look at copy with fresh eyes, I can instantly spot changes 🤔
    hypnotized eyes doc
     
     

    Uplifting:


    When I was young and poor I would sneak into fancy events to meet rich people.
    My fail-safe to get inside was:
    • Wear suit or tuxedo.
    • Bring a cheap wine glass and fill it from a flask.
    • Wrap a cocktail napkin around the stem.
    • Tuck an old lanyard badge under suit.
    • Talk on phone
    ...Then walk right in 😏
    party crasher nev
    Looking (and acting) the part would get me into these fancy shindigs where I could meet people out of my typical socioeconomic range.
     
     

    Picture:


    I got a little power-washer-happy the other day and drew a smiley face 🙂into the sidewalk:
    smile power washer
     
    Then I looked up "Power washing art" online and found people doing stuff like this:
    truth-love-peace-power-wash.jpg
    -and-
    owl power wash
    It's like a temporary tattoo for your house 😂
     
     

    Interesting:


    You can make awesome "Bullet Points" with Emoji, like:
    • This
    → This
    This
    ✔️ This
    This
    ✘ This
    ✔︎ This
    ★ This
    ☁︎ This
    ► This
    ❒ This
    This
    This
    🔲 This
    ➡️ This
    🆇 This
    ✏️ This
    ◼︎ This
    👉This
    ⇨ This
    ♥️ This
    ➤ This
    🔥This
    This
    I like Emoji bullet points better sometimes, because often many programs will have too much margin and wasted space on bullet points...

    • Like

    • this

    • where

    • there's so much

    • wasted space


    -Verses-
    • Emoji bullet points
    • like this
    • where there's
    • less wasted space
     
     

    Do-Over:


    I'm gonna start a new section to this STUPID email called "Do-Over" where we take someone's existing copy or image, and re-do it.
    do-over-image.gif
    If you want something of yours featured, reply to this email with anything you'd like to see re-done (something simple and bite sized) liked:

    • Your Twitter bio

    • Email signup form

    • Profile photo

    • Basic home page

    • Headlines

    • Subject lines

    • Blog post titles


    Reply to this email and we'll be keeping them in a file to re-do 1 per week!
     
     
    Hope you enjoyed these little tidbits, have a happy Friday :)
    Sincerely,
    Neville Medhora - CopywritingCourse.com | @NevMed
    triple-threat-neville-150x150.png

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