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🗞 The S.T.U.P.I.D. Email (7-30-2021)


Neville

(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)



This is a fun email for Friday July 30th, 2021. Hope you like it :)


 
🎤 Listen to this email here:

 

Swipe:


In Texas there's a mega-gas station called Buc-ee's that is ENORMOUS.


They often boast 100+ bathrooms, 100+ gas stalls, and a Wal-Mart sized convenience store. Look at this thing:



It's become somewhat of a legend, and often a tourist destination.


A FREAKIN' GAS STATION!!


They have an awesome advertising tactic using mainly billboards. For hundreds of miles around a Buc-ee's, they'll buy billboards with funny things on them like this:


bu-cees-51.jpg


Every few miles on major interstate's you'll see these. Family's will even point them out, and the kids will WANT to go to Buc-ee's!


It's one of the greatest billboard campaigns in my opinion.


Buc-ees-jerky.jpg


buc-ees-172-miles.jpg


buc-ees-262-miles.jpg


buc-ees-51-miles.jpg
They have literally hundreds of these. From my frequent drives from Austin to Houston I've probably seen a Buc-cee's billboard 5,000+ times!
 
 

Thought:


I was just musing in my notes about this question:
"What is money?"
what-is-money.jpg
Like....what is it?
- It’s not necessarily gold or silver.
- It’s not necessarily paper or coins.
- It’s not necessarily a database entry.
It seems to boil down to an exchange of human labor.
If you’re buying web hosting or software (something that doesn’t need human interaction to sell), you’re still paying other humans to enable machines to perform a service for you.
There seem to be a few mains ways I've observed people obtain money:
Do something for others that takes human labor:
Maid service, mow a lawn, fix a computer.
Build something for others:
A car, a phone, a house.
Take it from others:
Probably wouldn’t recommend this, but it IS a frequently used method 😂
 
Luck might also factor into getting money:
You can be given money:
Person on street hands you 50 bucks.
You can be born into money:
Think Royal Family.
You can win money:
Lottery or gambling.
You can be accidentally given money:
Accidental bank transfer.
These are kind of variations of the above, but:
Achieve a result for others:
Build a Wordpress site that captures email from social media, oversee a business and help hit a revenue goal.
Save time for others:
Shorten the amount of human labor required to perform a task.
Money comes from scarcity of resources.
Every human society has a form of money: Digital, coins, metals, shells, wheat, animals, affection, services, or land, money is always changing hands between humans.
 
 

Uplifting:


In our Member's Area we asked people for pictures of their home workstations, and it's so neat to see the different places people are working from!
 
Monty's workstation with coffee on tap 😂
montys-workstation.jpg
 Shaggy's work setup while he's touring around the country in a van:
shaggys-workstation-scaled.jpg
 
Feenix's recording studio where she records YouTube videos from:
feenix-video-setup.jpg
 
Francis' setup for pro video and audio recording:
francis-setup.jpg
 
Dan's clean looking desktop/laptop setup with DSLR recording:
Dans-desk.jpg
Btw you should join and post your workspace!
 
 

Picture:


Here's my own little YouTube interview station that's coming together!
youtube-station-nevs-scaled.jpg
It's a little tricky to have an office where you comfortably work, record, AND keep relatively tidy without recording equipment and cables cluttering the whole thing up:

nev-workstation-2-scaled.jpg


So far from this room I've conducted four interviews:
: On what he's learned after helping self publish more than 5,000 books.
: About the State of SEO in 2021, and how his giant content agency is adapting to changes.
:The CEO of AppSumo explains how people get their products (small and big ones) featured to AppSumo's 1,000,000+ customers.
: Which social media platforms to use, and selling a company.
 
I hope to bring you some more interviews from here, and also more general training videos!
 
 

Interesting:


When I don't post on social media very often my stats go down A LOT.
When I don't post on my blog my search engine results stay the same or even go up.
search-engine-traffic-vs-social-media-tr
Look at this chart of my SEO traffic:

This is why people love SEO as a source of free traffic.
I personally have been using Ahrefs for the last 5+ years as my only SEO tool.
If you regularly put out blog content, I would HIGHLY RECOMMEND taking some time to go through Ahref's
on how to write articles that have a potential to rank in Google:

 
In our Member Office Hours sessions, SEO reviews are a super popular question we get and do on the spot:

Reviewing an article during Office Hours to see if we can move it from #14 in the search results to #1 using the Ahrefs tool.


So if you're new to SEO and want to learn, I'd suggest checking out the "
" course on YouTube, it's 100% free, not even an email signup required.
 
 

Drawing:


I'm super lazy, and have to trick myself into working.
Sometimes I try to make up an imaginary scenario in my head where I KNOW I could finish a task in the allotted time:
article-time-restraint.png
 
 
Hope you enjoyed these little tidbits, have a happy Friday :)
Sincerely,
Neville Medhora - CopywritingCourse.com | @NevMed
triple-threat-neville-150x150.png

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