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Google Keep + Google Docs for Copywriters

A little known product called “Google Keep” has made it to prime time, and is slowly being rolled out across Gmail and Google Docs:

Google Keep and Google Docs together

Here’s why it kicks ass for copywriters (and well, other “normal” people) also :-P

Google Docs is the best text editor on Earth, and the new Google Keep lets you keep a drawer full of snippets you frequently use:

The Google Keep icon on a Google Doc:

google keep on google docs drawer

 

Click the icon, and the "drawer" appears with your saved "snippets":

google keep on a google doc

 

Simply "click-n-drag" snippets into your document:

Google Keep in action on a Google Doc Gif

For example I like to frequently use quotes about copywriting in things I write, but I always forget them.

I'll still frequently use my quotes swipe file, but with Google Keep I can actually click-n-drag that quote right into a doc!

 

You can then edit, label, sort, and colorize your snippets:

google keep backend like pinterest

This is how you can personalize your own Google Keep snippets. I personally use green for quotes, and purple for templates. Now you can make your own :)

 

Hopefully this useful tool saves you a few clicks!

Sincerely,

Neville Medhora

P.S. Here's a list of the tools mentioned in this post:

- Google Docs: Standard Google Docs everyone uses.

- Google Keep: Edit, sort, label, and color code your snippets.

- Google Keep Chrome Extension: Easily save snippets from the web.

- Copywriting Quotes: My collection of favorite copywriting quotes.

- Swipe File: Full swipe file of snippets and interesting copy.

 

P.P.S. For more useful things like this checkout my list of other Copywriting Tools.

P.P.P.S. Got any other sweet little tricks or hacks you use like this?? What do you use them for? Please share!

  • Thanks 2

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Recommended Comments

Guest Nathan

Posted

Oh this will be handy for work. I'm frequently sending out customized invoices from Google Docs templates and have to repeat a lot of copy/paste's.

This will be a great tool to use. Thanks Nev!

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Guest Copywriting Tools (most of them free)! :: Kopywriting Kourse

Posted

[…] I’ll still frequently use my quotes swipe file, but with Google Keep I can actually click-n-drag that quote right into a doc! You can see more about it here. […]
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Guest Neville Medhora

Posted

That's awesome Nathan! For Gmail I use the "canned emails" feature found in the Gmail Labs settings for repeated inserting....but until this I didn't know of anything like that in Google Docs.

Glad you discovered Google Keep just now :)

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Guest valentine anyasor

Posted

Google is the best company in the world.

This is ironic because yesterday, I actually wished google would build something like this. Turns out, they were already ahead

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I've been using Keep for months, it's really handy. But I didn't know you could drag it into documents like that. Thanks Neville
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Guest Rony Sklar

Posted

You should also check out Text Expander to save time! It's a neat little app where you can also save snippets and create shortcuts for frequently used text, like your address, bank details or standard email text (to name a few). For example, I type a 3 letter shortcut and it expands to a full inroductory email text to accompany an initial quote.
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Guest Alan Anthony Catantan

Posted

I've known Google Keep for quite a while now.

But you, Neville, put its usefulness on a whole new level!

Thanks for that! =)

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Guest Joel Widmer

Posted

Been using Keep like this in Google docs for a few months and love it! Here's a few others I use daily:

I also use Alfred App's text expander to add snippets (eg. email templates, email signatures, checklist templates, Calendly links, graphics, Google docs templates, frequently misspelled words and anything else I'm too lazy to write out like my own name etc..) If you don't use the rest of Alfred, it'll seriously save you days of your life finding stuff on your computer.

If you wanna take the functionality of Keep to another level, the folks at Copyhackers built a great tool called Airtable that does something similar for copywriters. (not affiliated, just a fan : )

Another snazzy Google docs add-on is Mindmeister. If you create a lot of bulleted lists and want to see them visually, Mindmeister will let you instantly turn them into a mindmap (fo free!) and inserts it directly into your Google doc.

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Guest Neville Medhora

Posted

Thanks Alan, glad you were introduced to Google Keep in a new light! I think it's great for handling repetitive tasks where you're just re-typing (or re-pasting) the same thing over-and-over.

Enjoy!

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Guest Neville Medhora

Posted

Hey Rony, I actually used Text Expander before when I had an eCommerce company, and repetitively filling out webforms was a common task. It was very helpful!

I like Google Keep for my work now because it's all cloud based, it requires no extra install, and it's integrated with Docs and Gmail already.

For small copy/paste tasks I still use JumpCut for Mac every single day (Like probably 10+ times a day)!

I originally found Google Keep when I was building my own swipe file, and was seriously considering making it in Keep.

However back then the product was not very good. Only now has it been good enough to be used in prime time.

Thanks for the recommendation Rony!

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Guest Neville Medhora

Posted

Yup! They've been slowly rolling out Keep integrations in many Google products.

It works in Gmail to a degree, but not extremely well just yet. You can still copy/paste from your Keep drawer in Gmail. However I've been tracking the improvements to the product and it's continually getting better.

Google Keep was supposed to be more of a note-taking and task reminder list app.....but it's kind of morphed into this digital swipe file kind of thing now!

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Guest Neville Medhora

Posted

Hey Valentine, I read your mind and informed Google they need to build something like this.

Your wish has been fulfilled 😛

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Guest Neville Medhora

Posted

Hey Joel, I've been using Alfred for years! Although in the latest iteration of Mac OS the "Spotlight Search" is so damn fast I've slowly just started using that a little more.

I didn't even know Alfred had an expander feature. Cool!

MindMeister is neat, although for some reason I've personally never been able to understand mindmaps. They seem so much more complex than a bulleted list (might just be my dumb brain can't process them) :-P

Thanks for the rec's Joel!

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Guest Kristan Braziel

Posted

This is so amazing! I'm aallll about shortcuts! I added the Chrome extension for Keep, but I don't have that super-handy icon showing on the right-hand of my Doc screen - think it's because it's still rolling out and it hasn't made its way to my account, yet? Ugh, do I have to toggle back and forth between Keep and Docs like they did in the 1940's?? hahaha Just wondering if you had an idea of whether there's a certain "view" I need to select, maybe?? Thanks, Neville - I love your emails and blog - learn something new all the time from you!
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Thx for this tip Neville.

I found that I first needed to go to "Tools" at the top of my Google doc and click on "Keep Notepad" to get it to appear.

All good now.

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Guest Neville Medhora

Posted

Oh good suggestion Coop! I know they have been *slowly* rolling the Keep feature out across accounts.

I'm assuming if people make use of the little "drawer" they'll make it a standard feature. I personally love having this little drawer in Gmail since you can bring up your calendar and tasks right there without opening a new window!

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Guest Neville Medhora

Posted

Hey Kristan, I think Coop answered this one right above your comment:

"I found that I first needed to go to “Tools” at the top of my Google doc and click on “Keep Notepad” to get it to appear."

Give that a try, and then have enjoying the cool snippet feature of Keep 😎

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Guest Manju Hariharan

Posted

Wow, thanks for sharing this information. I started using google docs a lot nowadays for my work. This will be a great help to me. I used to use Evernote. Now no.
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Guest Neville Medhora

Posted

You're very welcome Natasha, glad you found out about this cool little tool 😎
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Opps, Airstory from Copyhackers, not Airtable. I thought the exact same thing when I read this usage.

Question -- best place to find Google templates? Or can "we" (Copywriters) collaborate on a few?

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Guest Therman Trotman

Posted

I freegin love Keep. I use it as a checklist betwixt me and my business partner. It's simple and it's fast as hell.
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Guest A Writer’s Guide To Google Docs(The top features I use all the time) :: Kopywriting Kourse

Posted

[…] There’s a little-known (but awesome function on Google Docs called Google Keep. […]
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