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How to write a postcard that’ll earn you mad brownie points (with templates)
Have you ever received a handwritten postcard in the mail?
It feels good. Like, really good.
Sure, getting an “I love and miss you” text message is nice.
But opening your mailbox to find a surprise postcard with a handwritten message...now that makes you feel loved.
Sending a thoughtful postcard is an easy way to cement yourself at the top of anyone’s “favorite people” list.
Here’s how to write a postcard your loved one will treasure forever...
Need some inspiration? Use these templates to get you started:Step 1 - Make your postcard a SURPRISE
Your first step is finding out where to send the postcard.
The easiest way to get someone’s address is to simply ask. But if you want your postcard to be a surprise (you do), you have to get sneaky.
Here are some tricksy strategies to secretly find someone’s address:
- Before hitting the road, take a second to crack open the phonebook and write down any addresses you may need
- Search online on the Yellow Pages website
- Ask someone who might know your target’s address (or can easily find out)
- Ask for their address directly, but make up a different excuse for why you need it
- Have someone else ask for their address directly (if you don’t have a good excuse)
Whichever method you use, make sure the address you find is up to date.
Step 2 - Pick the perfect postcard
Choosing your postcard is an opportunity to really show your loved one how thoughtful you are.
Instead of quickly grabbing the first one that catches your eye, look for an image that is uniquely special to them. Think of what your person likes or memories you have together.
For example, if you have a special memory watching a sunset with your loved one, look for a sunset postcard and tell them it reminded you of them.
Is your BFF an architecture nerd? Food lover? Party animal?
Pick a postcard that matches their personality. Make it obvious the postcard you send was chosen for a reason.
If you can’t think of anything (or have limited options), just choose a special place you visited and write you’d love to come back with them someday.
Step 3 - Do a test run
Alright, now that you have the perfect postcard, don’t screw it up!
There’s nothing uglier than a message littered with scribbles, corrections, and unreadable handwriting.
If you’re smart, you’ll do a practice run.
Take out some scrap paper and draw a box the size of the postcard message area (the left side of the postcard).
Now write your practice message, paying close attention to the size of your letters. Once you figure out how big you can write without any squished letters, carefully copy your message onto the postcard itself.
Make sure your message doesn’t spill over onto the right half of the postcard (where the address goes).
What to write on your postcard
- The date
- Your itinerary
- An inside joke
- Your trip highlights
- A recap of your day
- How much you miss them
- A nice memory you have with them
- Lessons you’ve learned on your trip
- Something that reminded you of them
- Interesting current events in the city you’re in
- Write a clever poem (bonus points if it rhymes)
- The most delicious (or strangest) food you tried
- Interesting facts and stories about the destination
- Travel tips they can use if they ever visit the destination
- How the local people live differently where you’re traveling
- A vivid description of your surroundings (or better yet, an actual drawing!)
WARNING: Postcards are not a secure form of communication. Avoid including personal details that could put your identity at risk.
How to write a postcard templates
Let’s face it...we’re not all natural-born Shakespeares. If writing isn’t your strong suit, just steal one of these postcard templates, fill in the blanks, and get ready to wow your loved one.Generic postcard template
[DATE]
Hey [NAME]!
I’m having a blast here in [CITY]! So far my favorite activities have been:
[COOL THING 1]
[COOL THING 2]
[COOL THING 3]
Missing you tons and sending lots of love from [COUNTRY].
[Insert local phrase like “ciao!”] (that’s how they say “___” here)
NAMEPostcard to your lover
[DATE]
Hey [PET NAME],
You won’t believe how beautiful [TOURISTIC SITE] is. I’ve never seen anything more breathtaking in my entire life. (Except for you, of course! 😍)
My favorite part was ____. It was a blast, but I was thinking about you the whole time.
Counting down the days until I see you again!
Love,
NAME ❤️XOXOPostcard to your BFF
[DATE]
[FRIEND’S NICKNAME]!
I just [FUNNY/AMAZING STORY]. Can you believe it?
[CITY] is insane. We have to come back here together someday to [SOMETHING YOU WANT TO DO TOGETHER] together!
Anyway, I’m sure I’ll have more entertaining stories for you the next time we talk. Alrighty, I’m off to [ACTIVITY].
Call you soon!
NAMEPostcard to grandma
[DATE]
Dear Grandma,
Can you believe your [GRANDSON/GRANDDAUGHTER] is all the way over in [COUNTRY]?
So far I’ve [ACTIVITY 1], [ACTIVITY 2], and [ACTIVITY 3].
It’s been a wonderful experience!
Anyway, just wanted you to know I’m thinking of you.
Love,
NAME
P.S. - Please don’t worry about me! It’s very safe here, and I’m [SOMETHING YOU’RE DOING TO STAY SAFE].Postcard to kids
[DATE]
Hey [KIDS NAMES]!
I bet you’re missing your [MOMMA/DADDY], huh?
I miss you guys too! Guess what I got to do today?
[ACTIVITY KIDS WILL THINK IS COOL]!
Don’t be jealous! Love you all so much and I’ll see you soon!
MOM/DAD
P.S. - If you’re good, maybe I’ll even bring some presents 🙂Step 4 - Add a gift to your postcard
A postcard alone is enough to show someone you’re thinking about them. But if you really wanna score some brownie points, you can attach a thoughtful gift to your postcard (envelope required).
Here are some ideas:
- Origami
- Ticket stubs with a note
- Printed photos from your trip
- A coin or dollar bill in the local currency
- A drawing of you exploring a famous tourist destination
- Lollipop or other non-meltable candy from the country you’re in
- Magnet, sticker, keychain, or other small souvenir that can fit in an envelope
- A map marked up with the route you took and interesting stories that happened along the way
You can’t really go wrong with this. Any surprise gift you add will make your postcard even more memorable.
Step 5 - How to send a postcard
Now that you’ve written the perfect heartfelt message, it’s time to make sure your loved one actually receives it.
Here’s how to send a postcard:
- Buy a stamp at the post office, bank, gas station, supermarket, etc.
- Stick the stamp firmly to the top right corner of the backside of the postcard (or to the top right of an envelope)
- Clearly write the address on the right side of the postcard. Draw a box around the address to make it extra clear.
- If you’re staying in one place for a while and want a reply, include your return address on the top left corner of the left half of the postcard (see image below)
- Double check everything is correct, then drop it off at the post office or a public mail drop box.
By following the steps above on how to write a postcard, you’ll put a huge smile on your loved one’s face.
It’s a simple gift, but one they’ll treasure forever.
Hope this helps you write a great postcard that puts a smile on someone's face! Sincerely, Mitch Glass
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Leanne Mitton replied to David Alger's topic in Web Pages
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(and 1 more)
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CopyWork: Hand-Copying Ads for Better Writing
Johnny commented on Neville's blog entry in CopyWork Course's Blog
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Mentality of a Copywriter
Keith Cutter commented on Neville's blog entry in Copywriting Course's CC Blog
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I want you to hand-copy this ad ⬇
Neville commented on Neville's blog entry in Copywriting Course Blog
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Thomas Oddo's Journal
Thomas Oddo replied to Thomas Oddo's topic in Goals, Introductions, and Accountability Journals
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Concerns about pigeonholing our business
Susana Crofton replied to Suhel Singh's question in Questions?
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Reply with their project
Susana Crofton replied to Camron Sabour's topic in Emails
- cold email
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(and 1 more)
Tagged with:
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Why Autoresponders Are Amazing + Examples
Timothy McKay commented on Neville's blog entry in Email Autoresponders's Autoresponder Blog
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Questions to ask during a discovery call - Services pages
Susana Crofton replied to Leanne Mitton's topic in Web Pages
-
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Aspiring or Experienced Virtual Assistants
Michael Muttiah replied to Monica Lim's topic in Web Pages
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Events
Live Feed
- Today
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- Yesterday
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Event Promoters, Media Buyers, PR People
Leanne Mitton replied to David Alger's topic in Web Pages
- webpage
- copywriting
-
(and 1 more)
Tagged with:
-
-
-
-
CopyWork: Hand-Copying Ads for Better Writing
Johnny commented on Neville's blog entry in CopyWork Course's Blog
-
Mentality of a Copywriter
Keith Cutter commented on Neville's blog entry in Copywriting Course's CC Blog
-
I want you to hand-copy this ad ⬇
Neville commented on Neville's blog entry in Copywriting Course Blog
-
-
-
Thomas Oddo's Journal
Thomas Oddo replied to Thomas Oddo's topic in Goals, Introductions, and Accountability Journals
-
-
Concerns about pigeonholing our business
Susana Crofton replied to Suhel Singh's question in Questions?
-
Reply with their project
Susana Crofton replied to Camron Sabour's topic in Emails
- cold email
-
(and 1 more)
Tagged with:
-
Why Autoresponders Are Amazing + Examples
Timothy McKay commented on Neville's blog entry in Email Autoresponders's Autoresponder Blog
-
Questions to ask during a discovery call - Services pages
Susana Crofton replied to Leanne Mitton's topic in Web Pages
-
-
Aspiring or Experienced Virtual Assistants
Michael Muttiah replied to Monica Lim's topic in Web Pages
-