The S.T.U.P.I.D. Email (04-01-2022)
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday April 1st, 2022. Hope you like it 🙂
🎤 Listen to this email here:
Swipe:
This is a 1991 ad for a shoe called The "Nike Air Huarache"
![nike-ad.png](https://copywritingcourse.com/uploads/monthly_2022_06/nike-ad.png.204ccd0831aa23adb3ca2bc37e37bf7c.png)
The headline does a good job of conveying this shoe was designed to conform to your foot with the help of a strapping mechanism.
It's been about 40 years since it's release, and Nike recently re-released this classic shoe in 2022!
Thought:
This slide from ARK Investments shows a chart of how they think about the price of Bitcoin in around 10 years:
![bitcoin-graph.webp](https://copywritingcourse.com/uploads/monthly_2022_06/bitcoin-graph.webp.e5db4a41a30c93a5d8a23f6513ce0afe.webp)
The thing I like about the slide is how they breakdown their price expectations with this color coded chart:
![bitcoin-graph-2.webp](https://copywritingcourse.com/uploads/monthly_2022_06/bitcoin-graph-2.webp.ef429d35bacbe423677dc85f4bd27786.webp)
While I'm not commenting on the validity of this claim, it's cool to see how they broke it down in this chart using numbers from the real world.
Uplifting:
In the mail the other day I got this cool light-up sign. It didn't include any info on who it was from, so I turned to Twitter to figure out who sent it:
Turns out it was my friend Adam Gilbert from MyBodyTutor (who I use for tracking my food) who sent it!
It's a neat light up sign for my garage gym. I hung it up, check it out:
Picture:
I often dogsit friends dogs, but I am now officially "The Dogfather" of the two dogs on the left (Hugsy & CJ) 😂
![dog-sitter.jpg](https://copywritingcourse.com/uploads/monthly_2022_06/dog-sitter.jpg.0e6cee65919633785bb82c5cefb9fdd8.jpg)
When I say "officially," I mean there's an actual legal document that states that I am their "Dog Father" 😂
![dog-agreement.jpg](https://copywritingcourse.com/uploads/monthly_2022_06/dog-agreement.jpg.86350ac0e256795b42b64eff4ffb1bf7.jpg)
So I'm taking care of these pups all week while the owners have a baby.
I'm making sure they get plenty of exercise:
![gym-dogs.jpg](https://copywritingcourse.com/uploads/monthly_2022_06/gym-dogs.jpg.d82d082159eb7ce04ed6e4461e1d7cb1.jpg)
Hugsy makes lots of goofy faces:
Also the dogs have won a Paw-litzer Prize 😂
Interesting:
This is a neat "anti-ad" I saw on Instagram trying to recruit salespeople to come work for this company:
It says:
"We don't do catchy ads. We just produce numbers. Come make $100k your first year selling solar."
![solar-panel--ad.jpg](https://copywritingcourse.com/uploads/monthly_2022_06/solar-panel--ad.jpg.5abe5010c782d330dfbdde0ff2be29e9.jpg)
They are trying to recruit salespeople who just wanna hit their numbers, so this ad plays in perfectly to that!
Drawing:
This is a concept I've liked for a long time: Concentrating more on your "Circle Of Influence."
Circle of Control: Things you can fully control. Focus on these most.
Circle of Influence: Things you can have an impact on but can't fully control.
External Circle: Things you can't control, and therefore shouldn't think about too much.
![circle-of-incluence.png](http://ips-cic-filestore.s3.amazonaws.com/v328378/pages_media/5_circle-of-incluence.png)
I've seen many versions of this around the web, and I always have liked the sentiment it portrays:
Hope you enjoyed these little tidbits, have a happy Friday!
Sincerely,
Neville Medhora - CopywritingCourse.com | @NevMe
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