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    The S.W.I.P.E.S. Email (Friday May 31st, 2024)

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    Edition: Friday, May 31st, 2024
    An educational (and fun) email by Copywriting Course. Enjoy!

     

    🎤 Listen to this email here:

    Swipe:

    This truck was spotted in Long Island with straight-to-the-point compelling copy that's SURE to grab attention!

    hiring-drivers-truck-ad.jpg

    This copy is great because it:
    ✔ Says who they're targeting.
    ✔ The high amount of money one can earn.
    ✔ Call RICHARD (not a customer service hotline).

    Hat tip to Eli Langer for this pic and description!
     

    Wisdom:

    Add "Full Stack" to your title and it looks way cooler!

    • Full Stack Writer
    • Full Stack Engineer
    • Full Stack Designer
    • Full Stack Developer
    • Full Stack Copywriter
    • Full Stack Data Scientist
    • Full Stack Product Manager
    • Full Stack Mobile Developer

    The reality is a "Full Stack" professional delivers far more value than a normal one. Example:

    A "Normal Writer" can just type words in a Google Doc.

    -vs-

    A "Full Stack Writer" would be able to do research, type words, make custom images, make custom graphs, and upload the final product.
     

    Interesting:

    Wow, this graph shows how a lot of your "nostalgia" is completely formed by around 15 years old.

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    Picture:

    Presented without comment, some of my friends wearing shirts of me 😂

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    Essay:

    This Seinfeld quote I saw hit the nail on the head about writing:
     

    “When you write comedy, it’s a little like poetry. You don’t do a lot of writing. It’s 90% thinking, 10% actual writing.” 
    - Jerry Seinfeld

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    This is totally true for all types of writing I've done. The actual "typing on a keyboard" is just 10% of the process!

    Thinking + ruminating + reading + discovering + talking + planning takes up 90% of the time.

    Splurge:

    Dang we're already on the last day of May 2024 and headed into June!

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    June will be the last month of Q2, are you where you wanted to be by this time?

    Setting quarterly goals to finish assets is very helpful, like this:

    quarterly-goals.jpg

    With just 4 quarters in a year you could build something significant. Here's an example of to completely overhauling your marketing:

    Q1: Website that converts subscribers.
    Q2: Improve all emails and sales pitches.
    Q3: Improve pricing, product offering, and sales angle.
    Q4: Autoresponder that converts new email subscribers into buyers.

    This is pretty much what we do at Copywriting Course, and starting this month would be a great way to make sure you have a great Q3 and Q4:

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    Watch a video what we can do for you →

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    See you inside the community!

    Sincerely,
    Neville Medhora

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    P.S. Checkout some wins from Copywriting Course members:

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    2 Comments


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    • Administrator

    I will pay you MORE than a normal procrastinator 😂

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