When do I use AIDA vs. something like PAS?

Reviewing lawyer email sequence to offer ad/lead generation

Improving FB Ad copy for an agency

Creating a system to promote on real estate groups

Using Fiverr and UpWork and Freelancer to refresh a one-pager promoting a podcast sponsorship program

Review FB Ads for an upcoming cohort

Reviewing a cold email to 1,000 fractional CMO’s, and making an Ultra-Short and Medium-Long version on the call.

Reviewing a 1-pager to promote podcast sponsorships.

Going over first clients homepage and really adding some “what do they actually do” to it!

Going over an email sequence gathered from LinkedIn connections, and optimizing to get calls.

2 new sales from a community and 3.2million view Instagram post, and making a one-pager to sell.

New application to large company giving an SEO assignment and making some good improvements.

Reviewing a nursing care app new webpage made in WebFlow, and optimizing the images and headlines to show off the product uses better.

SEO review for YouTube Ads and going over future SEO strategy for medical school entrance company.

Selling access to a doc for $100 to an email list, going over ways to improve it.

Last Office Hours did an experiment on the spot, got 22 responses in 24 hours! Now this Office Hours went over how to monetize those responses.

Simplifying the pitch for a STR newsletter, and optimizing it’s email collection page

11 year old JT has a business selling a bathroom product, and got advice how to make his flyers and homepage better!

Turning a badly written case study into a great SEO article for large university.

Going over a plan for a paid media guy to monetize his experience through coaching and selling a product.

Went over a LinkedIn pitch for a freelancer and optimized it, especially the CTA.

Re-vamping first email in a launch sequence to be more value-giving to the reader

SEO’ing a post to be number 1 for a large keyword for employer

Figuring out a new lead getting tactic on Office Hours, RR got a lead DURING THE OFFICE HOURS from the test!

New podcast ranking #1 in Apple Podcast on a MAJOR term, and gained 45 new members day of release and counting.

Going over the first email in a sequence, and adding several forms of social proof.

Completely renewed sales pages with better copy learned in CC Office Hours

Reviewing a Valentine’s Day luxury travel booking, and simplifying the pages.

Going over an SEO post, and adding examples to rank higher (already #4).

1 month old email list resulting in 2 real estate listings + several advertisers!