Fun email as always. Those proofreading marks are still used by pros. I used them a Yale University Press in 2007, and doing factchecking/proofreading at The Atlantic a couple years later. When you need to proofread for print, always do it in hardcopy. You catch many things the eye misses on a screen.

Cheers and thanks for the weekly fun,

Google Docs has the feature already which you have pointed out. Make sure you add Headings/Title to your paragraphs. 

Then, turn this on and voila!

Did I get your feedback, right?

I hope you are having a great day. 🙂

I am writing to you because I want to say thank you for your (always) fun and interesting S.W.I.P.E.S. emails. I read them every friday!

I want to take this opportunity to tell you that a few errors crept in:

I think this should have been "vials."
3.) Instead of using words and data to describe lethality of different drugs, these viles each show a lethal dose of 3 different drugs, and shows how shockingly little is needed to overdose.

A period is missing after "ex" and a colon is missing in the first line.
Feature: Something your product has (ex "Water Resistant Cloth").
Benefit: Result after using your product (ex: "You stay dry in the rain").

I am not sure (because English is not my mother tongue), but I think that the ellipsis should be like this: … (option + period in Mac) and it comes in three, not four dots.

Maybe you can use a grammar corrector to avoid these little issues. 

I hope you find my thoughts useful. 

Did docs include what you asked for just now?

"I wish Google Docs would add this functionality, like:"

I think you can make your wish come true ...

I think you could post this on Upwork or something as a programming task and pay someone to create it.  Have them create it as a "Chrome Extension" and then it will install in the Google Chrome Browser, and just insert some JavaScript and HTML into your browser when you are on the Google Docs pages.

You could even "brand" it as the "Copywriting Course Google Docs SUPER Sidebar" or something and have it be a potential marketing tool for you ... if people like it and want to share it.

Just an idea.  Feel free to ignore.

I recorded a quick 20sec video for you.

Scroll Through the Doc. - Watch Video

Here you can see Google Docs scrolling functionality.

I don’t know if this is what you’re looking for. But I hope it is!!

If you encounter a polar bear the best you can hope for is by sharing it a Coca-Cola it will allow you to live. 

First of all: I love this newsletter.

Second: Google Docs has an outline functionality! It auto-populates with the headers and subheaders you include in your text to make your doc easier to navigate.

Here's a screenshot example:

Now, I say all of this suspecting you're already familiar with this functionality and were looking for something slightly different. 

But in the off-chance you weren't aware, I hope this is helpful.

Side note: you helped me develop my copywriting skills from zero and position myself as a trusted writer/editor at my job. Thank you for the great content always!

Re Google Docs, I've attached a screenshot of a doc summary sidebar I get if I use the headings tags when writing a document. 

Useful for quick linking to a particular note perhaps? 

Thanks for the great weekly email btw. I'm a big Ogilvy fan so the classic advertising campaigns are super interesting to see. 

Delightful email today! 

I worked for an old-school lawyer about 10 years ago who edited everything longhand like that, so I got real familiar with those notations. Another one is "stet" with is Latin for "let it stand" and basically means "nevermind, leave it as it was."

And "If they're Polars, they'll soon be spitting out ya molars" made me laugh out loud.

BTW on Google Docs, if you use a H2 and H3 headers, it will create a table of contents in the sidebar that you can click to. 🙂

Love your emails! 

Love your newsletter.   I hope you do this forever! 

This email in particular resonates with us.  My husband is The MBA Coach on YouTube:
https://youtube.com/channel/UCyl8Y4nT2cWO1uRoWV-UtOA

His recent video - how to keep track of your good ideas (notion). 

 He’d argue that this is the best tool right now which is why I snicker at your preference for Google Docs.  

He also preaches about your “in demand score” much the same concept that you mention here only he helps people become indispensable. We’ve had many conversations over this topic too.  Lol!

Personally, I’ve enjoyed and benefited from your newsletter. I run a free local newsletter in Southern Ontario called Going-Places and it’s been a huge learning curve.  As an x-military person, I’ve got zero marketing experience so I appreciate all of your advice 

Oh!  And I was taught the copywriting symbols while in the military!   Go figure!

We are near Toronto, so if you’re ever in the area, feel free to reach out to us.  
 

Out of curiosity, what keeps bringing you back to Google Docs?

We only taught in class that we need to lie down when a bear is near. But this one newbie like it. 

And thanks for the proofreading chart. I unconsciously do so many in the wrong way but it's so cool. 

Looking forward to more newsletters like this.